Wednesday, July 14, 2010

The Times They Are Changing

Five weeks ago I lived a relatively anonymous existence and the only contact I had with social media was a Facebook account. Today I run 3 Twitter accounts with over 2000 followers, I co- write the OrcoWorld Facebook page with the lovely Jason of fame and I write 2 blogs, this one and -a guide to property investing. All this I do on top of my full time job! So what happened? Life happened thats what and in the words of the sales guru Jeffrey Gitomer 'social media is a tsunami and some of us do not even know how to swim'! How very true. Social media is taking over the world and you have to be in it to win it. There is no point in sticking your head in the sand and hoping it goes away but if you do choose to take this route then do not be surprised to find yourself obsolete within the next two years.
The good news is it is not rocket science. The marketing agencies would like you to believe it is and believe me they are running scared. They have no more experience than you and I and as I have discovered over the last few weeks they are not ready for this revolution either. The fact that some of them are charging you to get ahead in the social media stakes whilst learning on the job is an issue that makes my blood boil!
So how did I suddenly become an authority on this ? Commitment,hard work, an appetite for learning new things and the wish to improve myself - thats how! No short cuts to this guys just dive in and get started. You never know where this social media journey will bring you!
P.S Don't forget to follow me on Twitter -

1 comment:

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